Design direction, web, print, illustration, and branding for DigDeep, a nonprofit working to advance their mission of ensuring that every person living in the United States is granted their human right to clean running water and proper sanitation.
I was asked to develop a design system, digital experience, and booklet for DigDeep’s 2022 Annual Report. As a celebration of the past year’s work, the Annual Report was an opportunity to push DigDeep’s brand further and infuse playfulness into the overall look and feel.
At it’s core, DigDeep shares values with zine culture including community, activism, accessibility, knowledge, and empowerment. Using this as inspiration, we developed a graphic language full of collage and illustrations, that feels both individual yet connected to a greater community and dialogue.